Digital Marketing & Social Media Manager

Company:Ps Brothers Pty ltd

Location: Remote (International)

Employment Type: Full time

About the Role

Ps brothers is seeking a highly skilled and performance-driven Digital Marketing & Social Media Manager to lead our online marketing, lead generation, and social media growth across all platforms.

This role is focused on driving real business results increasing memberships, generating qualified leads, and improving conversion rates through strategic digital marketing, paid advertising, and content execution.

You will manage all digital channels including Instagram, Facebook, TikTok, Snapchat, and Google Business Profile, while also overseeing Meta Ads campaigns, CRM systems, automation workflows, and marketing funnels.

You will work closely with the Ps Brothers team in Australia, who will provide raw content (photos/videos) for you to edit, schedule, and publish.

Key Responsibilities

Social Media Management

* Manage and grow our social media accounts (Instagram, Facebook, TikTok, Snapchat)

* Plan, schedule,



and publish engaging content across all platforms

* Develop content strategies aligned with brand goals and promotions

* Edit and repurpose gym footage into high-performing short-form content (Reels, TikToks, ads)

Paid Advertising & Lead Generation

* Create, manage, and optimise Meta (Facebook & Instagram) ad campaigns

* Run performance-based lead generation campaigns focused on gym memberships

* Continuously test and improve ad creatives, audiences, and funnels

* Monitor cost per lead (CPL), conversion rates, and campaign ROI

CRM & Automation

* Manage leads using CRM

* Build and optimise sales funnels, pipelines, and lead nurturing systems

* Set up email and SMS marketing campaigns

* Create automated follow-up sequences to convert leads into members

Content & Marketing Strategy

* Develop monthly content calendars and campaign strategies

* Align marketing efforts with promotions, o

📌 Social Media Manager/Digital marketing (India)
🏢 ps Brothers
📍 India