27 Aug
|
novonord
|
Bengaluru
27 Aug
novonord
Bengaluru
Department – Customer Engagement
Location – Bangalore
Novo Nordisk India Pvt. Ltd (Affiliate Office)
Shape how we connect with healthcare professionals and patients across every channel – and help redefine customer engagement at a company reaching millions worldwide.
Your current role
As an Associate Multichannel Engagement Manager/Multichannel Engagement Manager you will drive the design and execution of integrated customer experiences that bridge digital and physical touchpoints. Working at the intersection of brand strategy, data science and AI innovation, you will turn insights into action and help scale how Novo Nordisk engages with healthcare professionals and patients across markets.
Your key responsibilities will include:
- Developing integrated multichannel and omnichannel strategies across digital and physical channels
- Translating customer, HCP and market insights into audience, channel, content, sequencing, personalisation and journey strategies
- Partnering with brand teams to align engagement plans with brand strategy,
lifecycle priorities and commercial objectives
- Planning, scaling and optimising campaigns using data-driven measurement and learning
- Identifying, piloting and scaling AI use cases across content, segmentation, personalisation and campaign optimisation
- Monitoring customer and campaign performance and continuously improving channel mix, targeting, sequencing, content and experience
- Collaborating across Marketing, Sales, Medical, Market Access, Analytics and Commercial Operations.
Your new department
As part of International Operations, you will join our largest operational unit. Covering 194 countries and 95% of the world's population, more than 18,000 of us work passionately to serve 35 million patients each day. With a promise to outperform the competition, we continue to be the growth driver for Novo Nordisk, and to improve health at scale across the globe.
You will join the Multi-Channel Engagement team within Customer En
📌 Assoc Multichannel Engagement Manager (Bengaluru)
🏢 novonord
📍 Bengaluru