Job Title: Lead Generation Specialist

Location:
Gurugram (Work From Office)

Experience:
5–8 Years

Employment Type:
Full-Time

About the Role

We are looking for an experienced and result-oriented
Lead Generation Specialist
to join our business development team. The ideal candidate will have extensive experience in generating high-quality B2B leads for IT Services, Digital Transformation, Cloud, AI/ML, SaaS, and Staff Augmentation services. The candidate should be proficient in identifying decision-makers, executing outbound campaigns, managing CRM pipelines, and supporting the sales team with qualified opportunities.

Key Responsibilities
- Generate qualified B2B leads through outbound prospecting via LinkedIn, email campaigns, cold calling, and other digital channels.
- Identify and research target companies, decision-makers, and buying committees across various industries.
- Build and maintain a healthy sales pipeline by consistently sourcing new business opportunities.
- Develop targeted prospect lists using tools like LinkedIn Sales Navigator, Apollo.io, ZoomInfo,



Lusha, and other lead databases.
- Execute personalized email outreach and multi-touch campaigns to engage prospective clients.
- Qualify inbound and outbound leads based on business requirements and sales readiness.
- Schedule meetings and demos between qualified prospects and the Business Development/Sales team.
- Maintain accurate records of prospects, interactions, and opportunities in CRM systems such as HubSpot, Salesforce, or Zoho CRM.
- Collaborate closely with Marketing and Sales teams to improve campaign effectiveness and lead conversion.
- Analyze campaign performance and optimize outreach strategies to improve response rates and conversions.
- Stay updated with market trends, competitor offerings, and emerging technologies to identify recent business opportunities.
- Prepare weekly and monthly reports on lead generation metrics, pipeline growth, and conversion performance.

Required Skills

📌 Lead Generation Specialist (Gurugram)
🏢 ShepHertz Technologies
📍 Gurugram