Role & responsibilities
- Design, develop, and implement customer data solutions using Adobe Experience Platform.
- Configure and manage data schemas, datasets, and identity namespaces.
- Integrate AEP with various data sources, marketing tools, and third-party systems.
- Ensure seamless data flow between AEP and other systems to create a unified customer profile.
- Ensure data quality, accuracy, and governance across the platform.
- Create and manage audience segments based on customer data and behavior.
- Develop personalization strategies and use AEP capabilities to deliver targeted experiences.
- Collaborate with marketing teams to define and implement use cases for customer engagement.
Preferred candidate profile
- Proficiency in Adobe Experience Platform, including Real-time Customer Data Platform (RT-CDP).
- Strong knowledge of data modeling, data warehousing, and database management.
- Experience with data integration tools and scripting languages.
- Familiarity with REST APIs and data interchange formats (e.g., JSON, XML).
- Strong communication and collaboration abilities.
- Ability to work in a dynamic workplace and manage multiple projects simultaneously.