- Plan and execute digital marketing campaigns across PPC, SEO, and social media to increase brand visibility and engagement.
- Develop and implement a content framework for blogs, websites, and social media posts, ensuring alignment with the brand voice and audience engagement.
- Optimize website content to improve SEO performance and enhance user experience.
- Manage PPC campaigns to drive targeted traffic and improve conversion rates.
- Monitor and maintain CMS (Content Management System) to ensure seamless content updates.

Performance Monitoring & Analysis

- Track, analyze, and report on the performance of digital marketing campaigns using tools such as Salesforce, Pardot, and Google Analytics.
- Provide data-driven insights and recommendations to improve campaign effectiveness.
- Stay updated on digital marketing trends, technologies, and best practices to keep the university ahead in the digital space.

Collaboration & Internal Displays Management





- Work closely with internal stakeholders and marketing teams to ensure consistent messaging across all digital channels.
- Oversee and manage theme-based internal displays to enhance brand presence within the university.

Must-Have Qualifications

- Experience in executing digital marketing campaigns across PPC, SEO, and social media.
- Solid content marketing skills, ensuring brand consistency across blogs, website, and social media.
- Hands-on experience in CMS management.
- Ability to optimize content for SEO and PPC performance.
- Proficiency in Google Analytics, Salesforce, Pardot, or similar tools.
- Strong analytical skills with the ability to derive insights from marketing data.
- Good-to-Have Skills
- Familiarity with marketing automation platforms.
- Experience in design tools (Figma, Canva) for content creation.
- Strong interpersonal skills and the ability to collaborate across teams.
- Creative mindset with a proactive approach to digital innovation.

📌 Digital Marketing - Asst. Manager (Bengaluru)
🏢 Reva University
📍 Bengaluru