Brand, Content & Community Manager

Location:

BangaloreEmployment Type:

Full-timeExperience:

3–5 yearsChakra is looking for a creative and strategic

Brand, Content & Community Manager

to shape how our brand shows up — both online and offline.

We're looking for someone who understands

brand building, storytelling, content and community , and can turn what's happening across Chakra into compelling campaigns, experiences and creative ideas.

You'll own Chakra's content calendar, work closely with our videographer/editor to bring ideas to life, and help create partnerships, pop-ups and community experiences that get people excited about the brand.

What You'll Do

Brand & Content

Own and manage Chakra's

monthly and weekly content calendarDevelop content concepts, campaigns and recurring series that build the Chakra brandIdentify compelling stories across our riders, instructors, studios and community and turn them into contentDevelop clear creative briefs for our videographer/editor, including concepts, references, messaging, hooks and CTAsDirect the creation of Reels, Stories, static posts and other social contentBrief and oversee

posters, bulletin boards, studio collateral, promotional creatives and other brand assetsOwn Chakra's brand voice and ensure messaging and visual identity remain consistent across touchpointsWrite and/or oversee copy for social media, campaigns, posters, Stories and app push notificationsIdentify which classes, offers, events and initiatives require additional marketing support and build campaigns around themPlan content and creative around studio launches,



new formats, instructors, events and other key momentsMonitor content performance and use insights to continuously improve our content strategy

Community & Experiences

Develop ideas that strengthen Chakra's community and give riders more reasons to engage with the brand beyond classConceptualize and execute

community events, themed experiences, challenges, workshops and special activationsCreate moments inside and outside our studios that people genuinely want to participate in, talk about and shareWork with instructors and studio teams to bring community initiatives to lifeFind ways to turn offline experiences into compelling online content and storytelling

Partnerships & Pop-Ups

Identify brands, businesses and communities that would be a natural fit for ChakraProactively reach out to potential partners and develop collaboration opportunitiesConceptualize

brand collaborations, pop-ups,



co-hosted events and cross-promotional campaignsDevelop partnership ideas that create value for both Chakra and the partner brandCoordinate collaborations from initial outreach and concept through to executionBuild relationships with relevant brands and partners across BangaloreIdentify opportunities for partnerships that drive awareness, community growth and, where relevant, revenue

Who We're Looking For

3–5 years of experience in

brand marketing, content marketing, community marketing, social media strategy or creative strategyStrong understanding of

brand building and storytellingExcellent creative instincts and visual tasteStrong copywriting and communication skillsExperience developing and managing content calendars and campaignsAbility to turn a broad business objective into a clear creative concept and briefExperience briefing and managing designers, videographers, editors or other creative talentStrong understanding of Instagram, Reels, Stories and current social content formatsExcited by

events, experiences, partnerships and community building , not just social mediaComfortable reaching out to brands and developing current relationshipsAble to balance brand-building ideas with commercial business objectivesHighly organized and able to manage multiple campaigns, studios, events and priorities simultaneouslyProactive and full of ideas — you don't wait to be told what Chakra should be doing nextComfortable using data and content performance to inform creative decisions

Experience working with

fitness, wellness, fashion, beauty, hospitality, F&B;, music, events or consumer lifestyle brands

is a strong plus.

We're looking for someone who constantly asks:What's happening at Chakra? What's the story? And how do we turn it into something people want to watch, experience, share and be part of?

📌 Brand, Content & Community Manager (Mumbai)
🏢 Chakra Athletica
📍 Mumbai