Marketing & Sales Executive – B2B

Company: Suyog Electricals Limited
Location: Vadodara, Gujarat
Industry: Electrical Equipment / Cable Manufacturing
Experience: Fresher – 1 Year
Employment Type: Full-Time | Onsite

Salary: Up to 4 LPA

Job Summary

Suyog Electricals Limited is looking for a Marketing & Sales Executive to support its B2B sales and marketing activities. The candidate will be responsible for lead generation, customer enquiries, quotations, follow-ups, email marketing, and supporting the sales team in converting enquiries into orders.

Key Responsibilities

- Generate leads through cold calling, market research, online platforms, and industry databases.
- Handle customer enquiries and identify potential business opportunities.
- Maintain lead trackers, CRM, and customer databases.
- Identify potential customers, consultants, and project opportunities in the electrical cable industry.
- Prepare quotations, commercial offers, and proforma invoices.
- Coordinate with technical and production teams for product specifications and pricing.
- Follow up on quotations and enquiries to support order conversion.
- Assist in price negotiation and commercial discussions.
- Handle customer queries and coordinate internally for resolution.




- Prepare and send professional emails, product mailers, and follow-ups.
- Support email marketing campaigns and maintain mailing lists.
- Update Excel/CRM/ERP records and prepare sales MIS reports.

Candidate Requirements

- Education: Diploma / B.E. Electrical / B.Com / BBA / MBA Marketing / Any Graduate.
- Experience: Fresher to 1 year in Sales, Marketing, Business Development, or a similar role.
- Positive English communication and email drafting skills.
- Basic knowledge of MS Excel, Word, PowerPoint, and email communication.
- Strong follow-up and interpersonal skills.
- Willingness to learn technical and commercial aspects of electrical products.
- Candidates with B2B industrial sales experience will be preferred.
- Freshers with relevant educational backgrounds are welcome.

Key Skills

B2B Sales | Lead Generation | Cold Calling | Customer Handling | Quotation Preparation | Follow-up | Email Marketing | MS Excel | CRM | Negotiation | Business Development

To Apply: Please share your updated CV at

[email protected]

Pay: ₹300,000.00 - ₹400,000.00 per year

Work Location: In person

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