Digital Marketing Executive

We’re looking for a results-driven digital marketer to plan, execute, and optimize online campaigns

that grow brand awareness, traffic, and leads. You’ll own end-to-end digital channels and turn data

into action.

Key Responsibilities

 Strategy & Planning: Develop monthly/quarterly digital marketing plans aligned with

business goals

 Paid Ads: Run Google Ads, Meta Ads, LinkedIn Ads. Set up campaigns, budgets, targeting,

A/B tests, and optimize ROAS/CPA

 SEO: Keyword research, on-page optimization, technical SEO fixes, and link-building to

improve organic rankings

 Social Media: Manage content calendars for Instagram, Facebook, LinkedIn, X. Create posts,

reels, and engage with community

 Content & Email: Coordinate blogs, landing pages, and email campaigns using tools like

Mailchimp/HubSpot. Write copy that converts

 Analytics: Track performance in GA4, Search Console, Meta Ads Manager. Prepare weekly

reports with insights and next steps

 Website/CRO:



Work with design/dev to improve landing pages, load speed, and conversion

rates

 Market Research: Monitor competitors, trends, and recent platforms. Test new channels when

relevant

Requirements

 Experience: 1–2 years in digital marketing. Freshers with strong portfolio/certifications also

considered

 Skills: Hands-on with Google Ads, Meta Business Suite, GA4, Search Console, SEO tools like

SEMrush/Ahrefs

 Technical: Basic WordPress, Canva/Figma, Excel/Sheets for reporting

 Soft skills: Strong writing, analytical thinking, time management, and ability to work with

cross-functional teams

 Certifications: Google Ads, Meta Blueprint, HubSpot are a plus

Nice to Have

 Experience with e-commerce, lead-gen, or B2B SaaS

 Video editing for Reels/Shorts

 Knowledge of marketing automation

📌 Digital Marketing Executive (Bengaluru)
🏢 Happiest Resume
📍 Bengaluru