- Lead technology and strategy engagements across multiple functional workstreams.
- Work on AAM/DMP, RT-CDP, offline data onboarding, analytics, and digital media campaigns.
- Understand client advertising platforms, technology architecture, business models, and digital marketing strategies.
- Gather and document business requirements, KPIs, functional requirements, and technical requirements.
- Design customized solutions involving data, technology, partners, integrations, and analytics.
- Develop customized technical tagging and implementation strategies.
- Generate and modify technical code required for implementation and deployment.
- Work closely with client developers and third-party partners during implementation and integration.
- Troubleshoot technical issues and provide effective recommendations.
- Prepare solution documentation, technical specifications, and implementation guidelines.
Mandatory Skills
Skills:- Adobe Experience Manager (AEM), Real time media streaming, RT-PCR, Digital media, Java and HTML/CSS