Description Distributor Wholesaler Direct Dealer Project Sales Marketing Business Development Primary Sales Secondary Sales Customer Service and Key Account Management BTL Activities Excellent Work and Customer Centricity Sales Target Architects Developers Fabricators Contractors Builders Job Role Responsible for Handling present and Identification of recent distributor wholesaler and direct dealer in the region for communication and sales lead generation Distribution Network expansion Existing Gaps Maintaining equilibrium between primary sales Vs secondary sales Schemes Management Primary Secondary GM Quantity Value Targets Brand wise Understanding of Pricing Discount Structure Product Quality USP Understanding of Payment Terms Credit Cash and Security of Funds Conducting BTL Activities In shop Wall Shutter Painting FLEX GSB Dealer Certificate POP Displays Cutters Carpenter Gifts Dealer Meets Dealer Plant Visits Influencer Working Architects Interiors Contractor Carpenters Builders etc for Trade Team Go to market attitude to achieve the sales target