**About the Role** Nestlé Professional is looking for a Senior Brand Manager to drive the growth of our Beverages portfolio within the B2B channel. This is a high-impact role that combines brand building, commercial strategy, innovation, and business development to accelerate category growth and deliver superior customer experiences. The role goes beyond traditional consumer marketing and requires a strong understanding of commercial fundamentals, business analytics, route-to-market strategies, and category development. You will partner closely with sales, innovation, category, and cross-functional teams to drive profitable growth and maximize portfolio performance **Key Responsibilities** + Lead the marketing and growth strategy for the NP Beverages portfolio across B2B channels. + Define target customer segments, develop deep customer insights, and identify growth opportunities. + Drive category development and demand generation initiatives to grow the beverages business. + Own innovation and renovation pipelines, including new product and beverage solution launches. + Develop and execute brand, channel, and customer activation plans aligned to business objectives. + Analyze market,



customer, and business performance data to identify insights and drive action-oriented recommendations. + Partner with Sales to build winning customer propositions and accelerate business growth. + Contribute to portfolio, pricing, promotion, and channel strategies. + Manage brand investment decisions and optimize return on marketing and trade investments. + Drive customer engagement programs, digital initiatives, influencer campaigns, and emerging channels. + Collaborate with innovation, product development, and cross-functional teams to commercialize recent solutions. + Develop and coach team members while fostering a culture of performance and collaboration. **Experience Required** + MBA/Post Graduate degree from a premier business school. + 4-5 years of relevant experience in FMCG, Consulting, Category Management, Trade Marketing, Business Strategy, or Commercial Excellence roles. + Experience in business strategy, category development, trade marketing, commercial analytics, or demand generation will be an advantage.

📌 Senior Brand Manager (Gurugram)
🏢 Nestlé
📍 Gurugram