The Retail Sales Officer RSO is responsible for delivering an exceptional instore customer experience while driving sales and building longterm customer relationships The role requires solid product knowledge a customercentric approach and the ability to represent the brand with professionalism and elegance Key Responsibilities Welcome and assist customers ensuring a premium and personalized shopping experience Understand customer preferences and recommend suitable jewellery products Achieve individual sales targets and contribute to overall store performance Demonstrate indepth product knowledge including designs collections pricing and offers Build and maintain strong customer relationships to ensure repeat business and referrals Effectively upsell and crosssell products Ensure proper display cleanliness and presentation of merchandise as per brand standards Handle customer queries objections and concerns professionally Coordinate with cashier and other team members for smooth billing and service flow Adhere to company policies SOPs and showroom guidelines