Purpose The Business Head General Business should believe in MONEY NEVER SLEEPS and express complete belief in developing implementing and executing strategic business plans in the 100200 Cr bracket This role is responsible for driving revenue through government procurement GeM portal state central tenders institutional sales and channel management across the General Business product portfolio including ultrasound systems patient monitors syringe pumps and allied devices Scope This role covers Government business through GeM portal SSMED rated 4 9 5 2 largest seller on GeM DGS D rate contracts and state central tenders Institutional and hospital sales government semigovernment hospitals medical colleges ESI railways Distributor and channel partner management across geographies Sales team leadership and performance management Product portfolio Ultrasound systems Patient Monitors Syringe Infusion Pumps and allied devices Key Responsibilities Strategic Planning Business Development P L Responsibility Develop and execute shortterm and longterm business strategies for the General Business GB vertical Identify and develop new markets customer segments and revenue channels in the govt institutional space Set sales targets KPIs and accurate forecasting models for the GB portfolio Drive datadriven sales performance using CRM tools and AIbased analytics Government Business Tender Management Lead endtoend tender management identification bid preparation submission and negotiation Manage and grow the companys GeM Government eMarketplace portal presence and orders Build and maintain relationships with government procurement authorities CMSS TNMSC and state medical corporations Ensure timely submission of tenders compliance with L1 technical requirements and performance bank guarantees Track and respond to CPPP GEM state eprocurement portals proactively Sales Operations Revenue Management Oversee sales operations and ensure achievement of revenue targets Monitor order pipeline collections and receivables to ensure healthy working capital Ensure compliance with healthcare regulations GeM policies and company quality standards Manage pricing strategy discount structures and margin controls across product lines Team Leadership Recruit train and lead a highperformance GB sales team across regions Set individual performance goals and drive a resultsoriented culture Conduct regular reviews coaching sessions and field visits with the team Channel Stakeholder Management Build and manage relationships with distributors dealers and channel partners for GB products Negotiate channel agreements appointment terms and performance commitments Engage with key institutional stakeholders hospital administrators biomedical engineers purchase officers Customer Focus Ensure high customer satisfaction through aftersales support coordination and strong retention strategies Handle escalations with defined TAT and gather structured market feedback for product improvement Drive repeat business through proactive account management and service excellence Qualification Experience Score Bachelor s degree in Business Marketing Biomedical Engineering or related field MBA preferred 1215 years of sales business development experience with at least 58 years in a leadership role in the medical sale in Color Doppler sector Proven track record in government sales GeM portal state central tenders DGAFMS and institutional procurement is MANDATORY Experience managing large geographies with distributed sales teams Excellent negotiation relationship management and stakeholder engagement skills Reliable Tenure in past exp Average 34 yrs

📌 Business Head GB Medical Equipments (Lucknow)
🏢 Talent Leads HR Solutions
📍 Lucknow