As a performancedriven growth qualified at Organo Mart you will be tasked with owning and scaling the user acquisition engine across app channels Your primary focus will be on driving key business metrics such as Revenue Customer Acquisition Cost CAC Return on Advertising Spend ROAS and Contribution Margins This role goes beyond traditional media buying as it requires a profound understanding of the Bharat user persona a keen creative intuition for devotional content and the analytical rigor to scale highintent transactions Your work will revolve around the synergy of data and storytelling collaborating closely with Category Product and Creative teams to cater to digital devotional journeys of millions of users Responsibilities Plan launch and scale web and app marketing campaigns across Meta and Google platforms Take ownership of endtoend campaign performance budgets bidding strategies and optimization techniques Drive enhancements in CAC ROAS and revenue growth by implementing datadriven strategies Conduct indepth performance analysis beyond traditional metrics like CTR CPC to identify growth opportunities Execute continuous A B testing initiatives across creatives audiences and funnels to optimize campaign performance Collaborate effectively with product content and category teams to enhance conversion rates and scale the business Requirements 36 years of experience in performance marketing growth in DirecttoConsumer D2C or BusinesstoConsumer B2C environments Proficiency in managing Meta Ads and Google Ads with a proven track record of scaling campaigns with a minimum monthly budget of 2 crore Strong grasp of performance metrics attribution models and funnel analysis with the ability to interpret dashboards effectively Good To Have Experience in highgrowth D2C B2C startups Exposure to managing largescale budgets or hightraffic events Understanding of attribution models and user lifecycle metrics Analytical mindset with proficiency in Excel This job opportunity is presented by Divyanshi Manral from Organo Mart As a performancedriven growth professional at Organo Mart you will be tasked with owning and scaling the user acquisition engine across app channels Your primary focus will be on driving key business metrics such as Revenue Customer Acquisition Cost CAC Return on Advertising Spend ROAS and Contribution Margins This role goes beyond traditional media buying as it requires a profound understanding of the Bharat user persona a keen creative intuition for devotional content and the analytical rigor to scale highintent transactions Your work will revolve around the synergy of data and storytelling collaborating closely with Category Product and Creative teams to cater to digital devotional journeys of millions of users Responsibilities Plan launch and scale web and app marketing campaigns across Meta and Google platforms Take ownership of endtoend campaign performance budgets bidding strategies and optimization techniques Drive enhancements in CAC ROAS and revenue growth by implementing datadriven strategies Conduct indepth performance analysis beyond traditional metrics like CTR CPC to identify growth opportunities Execute continuous A B testing initiatives across creatives audiences and funnels to optimize campaign performance Collaborate effectively with product content and category teams to enhance conversion rates and scale the business Requirements 36 years of experience in performance marketing growth in DirecttoConsumer D2C or BusinesstoConsumer B2C environments Proficiency in managing Meta Ads and Google Ads with a proven track record of scaling campaigns with a minimum monthly budget of 2 crore Strong grasp of performance metrics attribution models and funnel analysis with the ability to interpret dashboards effectively Good To Have Experience in highgrowth D2C B2C startups Exposure to managing largescale budgets or hightraffic events Understanding of attribution models and user lifecycle metrics Analytical mindset with proficiency in Excel This job opportunity is presented by Divyanshi Manral from Organo Mart
📌 Performance Marketing Strategist (India)
🏢 Organo Mart
📍 India
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