- Business Ownership Own the state sales budget across retail and project channels; prepare and defend the annual business plan; deliver month-on-month volume, value and contribution targets.
- Distribution Development — Build and rationalise the dealer and distributor network across the state; ensure district-level coverage, appropriate stock depth and healthy channel profitability.
- Project &
- Institutional Business — Drive engagement with EPC contractors, consultants, panel builders, government departments and large industrial buyers; secure product approvals and vendor registrations.
- Team Leadership — Recruit, structure, train and lead the state field team; set beat plans and call norms; conduct joint field working and monthly performance reviews.
- Pricing &
- Commercial Governance — Recommend state-level pricing and scheme structures within approved bands; safeguard margin discipline; prevent channel conflict and cross-territory leakage.
- Collections &
- Credit — Own outstanding and overdue receivables for the state; enforce credit terms, security arrangements and collection discipline.
- Brand &
- Market Development — Drive electrician,
contractor and influencer engagement programmes; oversee retail branding, in-shop visibility and local promotional activity.
- Market Intelligence — Track competitor pricing, schemes, network movements and recent product activity; report actionable intelligence to the corporate office.
- Reporting &
- Compliance — Ensure timely and accurate reporting through the Company's sales reporting systems; uphold internal policy and statutory compliance in all field dealings.
CANDIDATE PROFILE
- Graduate in any discipline; an MBA in Marketing or a degree in Electrical Engineering will be an advantage.
- 12 15 years in the wires and cables industry, or in allied electrical categories such as switchgear, lighting or conductors, with transferable channel and project relationships.
- Demonstrated experience managing a full state P&L; with a reporting field team.
- Established relationships with dealers, distributors, EPC contractors and consultants in the assigned state.
- Strong commercial judgement, particularly in pricing, credit exposure and scheme economics.
- Fluency in the regional language of the assigned state, together with Hindi and English.
📌 State Head Sales (Ahmedabad)
🏢 Coxvi Technologies
📍 Ahmedabad
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