Forestay Group is a hospitality and experiences company dedicated to showcasing Kerala’s culture, slow living, and local experiences to a global audience through multiple connected brands. Operating as a parent platform, Forestay brings together villas, cottages, tents, and cultural events under one ecosystem, all aligned with a philosophy of thoughtful design and end-to-end guest experience. Brands such as Forestay Villas, Forestay Cottage, and Forestay Tents offer compact stays, heritage-led luxury properties, and experiential tent stays, respectively, while Play by Forestay curates events and social experiences.

With deep vertical integration from concept and design to operations, marketing, and customer experience, Forestay ensures consistent quality and cultural depth across all its offerings. The group sees hospitality as a way to create and connect memorable experiences, not just provide places to stay.

This is a part-time, hybrid Social Media Marketer role based in Bengaluru, with flexibility for some work-from-home days.

The Social Media

Marketer will plan, create, and publish content across social media platforms to promote Forestay’s brands and experiences, ensuring alignment with the group’s voice and visual identity. Day-to-day responsibilities include managing social media calendars, drafting posts and captions, coordinating visuals with design and content teams, and engaging with online communities through comments and direct messages. The role also involves monitoring performance metrics, running basic social media campaigns,



collaborating with marketing and operations teams, and supporting event and experience launches with targeted social media activity.

The Social Media

Marketer will stay updated on trends in hospitality, culture, and digital media to propose current formats and ideas that strengthen Forestay’s online presence.

Qualifications

- Strong social media management skills, including planning, posting, and community engagement across platforms such as Instagram, Facebook, and LinkedIn.
- Content creation abilities, including writing clear, engaging captions, basic copywriting, and collaborating on visual storytelling for hospitality and experience-driven brands.
- Foundational digital marketing skills, such as understanding social media campaigns, audience targeting, and performance tracking using analytics tools.
- Research and trend awareness, with the ability to identify relevant cultural, travel, and lifestyle topics and translate them into platform-appropriate content.
- Attention to detail and quality, ensuring consistency in brand voice, visual style, and messaging across all social media channels.
- Excellent written and verbal communication skills in English; knowledge of regional languages (especially Malayalam or Kannada) is an advantage.
- Ability to work independently in a hybrid setup in Bengaluru, collaborate effectively with cross-functional teams, and manage multiple tasks with clear deadlines.
- Prior experience or strong interest in hospitality, travel, lifestyle, or culture-focused brands;

📌 Social Media Intern (Bengaluru)
🏢 Forestay
📍 Bengaluru