Function: Podcast / Business Development / Relationship Outreach
Experience: 1-2 years preferred
Primary Goal: Convert qualified cold prospects into confirmed podcast guests through research-led, personalized outreach and end-to-end relationship management.
1. Role Objective
We are looking for someone who can independently manage the podcast guest acquisition process from prospect research to confirmed recording.
This is not a bulk cold-email, data-entry, or template-personalization role.
The person should be able to:
Research the prospect understand their background identify genuine commonalities with our host create rapport initiate a cold conversation invite them to the podcast handle replies and objections follow up secure the booking coordinate until recording.
The central skill required is the ability to turn a cold prospect into a warm professional conversation.
2. Key Responsibilities
Prospect Qualification & Research
- Review assigned prospects and determine whether they are genuinely relevant for the podcast.
- Research prospects across LinkedIn, company websites, articles, podcasts, conference appearances, skilled communities, interviews and other public sources.
- Understand the person's career, expertise, current interests and professional context.
- Identify meaningful connections between the prospect and podcast host.
Rapport & Personalization
- Identify authentic conversation bridges such as:
- Develop 2–3 possible outreach angles for high-priority prospects.
- Select the strongest angle based on why the prospect is likely to engage.
Cold Outreach
- Write concise, personalized outreach across email and LinkedIn.
- Avoid generic templates and superficial LinkedIn-bio personalization.
- Create messages that sound human, relevant and conversational.
- Adapt the same research insight appropriately for different channels.
Follow-Ups & Reply Handling
- Create context-led follow-ups instead of repetitive “just following up” messages.
- Handle
- positive replies;
- soft interest;
- timing objections;
- requests for more information;
- skepticism;
- executive-assistant coordination;
- prospects who initially agree and later stop responding.
- Move conversations naturally toward podcast participation.
Podcast Booking & Relationship Management
- Introduce the podcast appropriately once rapport/relevance has been established.
- Share relevant information, episodes or guest examples when required.
- Coordinate booking links, scheduling and time zones.
- Ensure invitations are accepted.
- Handle rescheduling and at-risk bookings.
- Maintain communication until the guest is successfully recorded.
Pipeline Management Maintain accurate status for every prospect, including:
Qualified Researched Outreach Sent Follow-Up Responded Interested Scheduling Booked Confirmed Recorded / Rescheduled / Future Follow-Up / Declined The person should always know what action is required next for every active conversation.
📌 Podcast outreach & Relationship Executive (Gurugram)
🏢 Digital Web Arena
📍 Gurugram
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