READ BEFORE APPLYING /n This is not an "ads operator" role. /n If you only launch campaigns and wait for results then skip this. /n We want someone who understands the entire revenue engine and builds profitable funnels. /n WHAT YOU'LL OWN /n /n

- Plan & execute high-performing Meta & Google ad strategies

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- Drive revenue, leads & profitable growth

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- Build full-funnel strategies (awareness → conversion → retention)

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- Work closely with social media to align messaging & funnel flow

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- Optimize campaigns based on data & performance signals

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- Analyze numbers daily & improve cost efficiency

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- Identify scaling opportunities & new growth channels

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- Provide strategic input on pricing, offers & positioning

/n /n NON-NEGOTIABLE SKILLS /n /n

- Expert in Meta Ads & Google Ads

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- Experience with both D2C & B2B campaigns

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- Proven execution of sales & lead generation funnels

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- Strong understanding of audience behavior & targeting

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- Deep knowledge of funnel psychology & buyer journeys

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- Data-driven decision making & performance optimization

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- Robust communication & reporting skills

/n /n FUNNEL & MARKET INTELLIGENCE (MANDATORY) /n You must be able to: /n /n

- Understand the full customer journey from first click to purchase

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- Identify drop-offs & optimize conversion paths

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- Advise on offers, pricing & positioning for better performance

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- Align ad strategy with landing pages & website flow

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- Recommend website improvements for conversion optimization

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- Collaborate with retention & CRM flows to improve LTV

/n /n STRATEGIC THINKING REQUIRED /n /n

- Understand e-commerce economics & CAC vs LTV

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- Identify scalable growth opportunities

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- Advise beyond ads: funnel, UX, retention & conversion

/n /n If you only run ads and don't think beyond dashboards, this role isn't for you. /n LOCATION /n Chennai (Full-time) /n SALARY /n Based on skill & experience /n If you chase clicks, skip this. /n If you build profitable systems then apply. /n /n

- Send performance case studies & results.

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📌 Performance Marketer (Salem)
🏢 Millennial Labs | Creative Marketing Solutions
📍 Salem