About Superfoods Valley: /n Superfoods Valley is a fast-growing nutrition-focused startup on a mission to make everyday nutrition simple, accessible, and effective for Indian families. Through our science-backed products and purpose-driven storytelling, we aim to bridge the nutrition gap in daily diets—without changing taste, smell, or food habits. /n /n Website: /n /n Key Responsibilities: /n 1. Develop & Execute Creative Strategy for Good Monk.

Take ownership of brand’s Creative Output across formats – including Performance Creatives & Brand Campaigns /n 2. Ensure coherence of Brand Voice across all creative touchpoints /n 3. Gather a solid understanding of Who the Category & Brand consumer is and Why they buy (Pain Points / Desires).

Use this effectively to build Creative Strategy & drive its Execution /n 4.

Create High Performing Direct Response

Creatives for Performance Marketing. Own the entire process & final output. Concept, Script, oversee the Shoot wherever required (internal / external), Final Output. This will include various kinds of creatives – Videos & Statics – UGC, Influencers, Product Centric etc /n 5.

Be on top of creative performance: What’s Working &

• What Not; and Why /n 6.Collaborate effectively with Internal teams (Performance, Writers, Designers / Editors, R&D;, Nutrition) &

• External Agencies to create compelling creatives, in line with business goals /n 7.



Conduct research and gather insights to inform copywriting strategy /n 8.Strengthen the ecosystem of best in class, fit for purpose Creative partners to work with /n 9. Stay up-to-date with industry trends & best practices in Direct Response Copywriting &

• Brand Storytelling /n /n What We’re Looking For: /n •2-5 years of relevant experience in creative strategy, advertising, content, or brand building. /n •Proven track record of working on consumer brands—preferably D2C, FMCG, Health &

• Wellness /n •Solid grasp of digital-first storytelling and brand thinking. /n •A sharp eye for copy, design, and visual storytelling. /n •Excellent communication and presentation skills. /n •Comfortable managing creative workflows with external partners and in-house teams. /n •Passionate about purpose-driven brands and the health & wellness space. /n /n Why Join Us? /n •Be part of a purpose-led, growing brand shaping the future of family nutrition. /n •Work closely with a passionate founding team and category experts. /n •A culture that encourages ideas, ownership, and experimentation. /n •Opportunity to create content that educates, empowers, and impacts lives. /n /n What We Offer: /n •Competitive salary and benefits package. /n •Opportunity to work in a dynamic and creative environment. /n •Professional development and growth opportunities. /n •WFO role. Office in Ulsoor, Bengaluru

📌 Creative Strategist & Copywriter (Bengaluru)
🏢 GOOD MONK (Superfoods Valley
📍 Bengaluru