Responsibilities

- Develop creative and strategic copy for multiple B2B clients.

- Write content and copy for social media, campaigns, websites, emailers, presentations, videos, brochures and other marketing communication.

- Understand client briefs, business objectives, target audiences and brand guidelines and translate them into effective communication.

- Develop campaign concepts, headlines, taglines, messaging and creative copy.

- Simplify complex B2B products, services and business ideas into communication that is easy to understand and engaging.

- Work closely with designers, video editors, digital marketers, content teams and Account Managers to develop integrated campaigns.

- Create multiple creative copy options based on the campaign objective and client requirements.

- Research clients, industries, competitors and target audiences to develop relevant and insightful communication.

- Proofread and edit copy to ensure accuracy, consistency, grammar and tone of voice.

- Participate in brainstorming sessions and contribute creative ideas beyond just copy.

- Present ideas and concepts internally and to clients when required.

- Manage multiple projects and client requirements while meeting agreed timelines.





Mandatory Requirements

- 5-8 years of relevant experience in a B2B marketing/advertising/creative agency is mandatory.

- Candidates should have experience working on multiple B2B clients/brands.

- Strong understanding of B2B marketing communication, brand messaging and audience behaviour.

- Excellent command of English, grammar, vocabulary and tone of voice.

- Strong conceptual thinking, storytelling and creative writing skills.

- Experience writing for LinkedIn and other B2B digital platforms.

- Ability to understand a business brief and convert it into transparent, creative and impactful communication.

- Comfortable working in a fast-paced agency environment with multiple clients and deadlines.

- Comfortable in balancing creativity with client objectives and business requirements.

- Portfolio showcasing B2B/agency copywriting work is mandatory.

Disclaimer: This has been sourced from a public domain and may have been modified by Naukri.com to improve clarity for our users. We encourage job seekers to verify all details directly with the employer via their official channels before applying.

📌 Copywriter (Noida)
🏢 The Higher Pitch
📍 Noida