Position : Area Sales Manager - Guwahati /n Supervised by : Zonal Head /n Role Purpose /n Role holder responsible for sales fulfilment and achievement in designated area and maximizing revenue, profitability and efficiency while expanding product and customer base to achieve larger organizational objectives. /n Planning, Strategy & Financials /n Understand the sales strategy for the General Trade business at BCCL for the achievement of annual sales targets, expansion and retention of market / customer base and development of a strong brand proposition /n Provide inputs to the Sales Manager regarding the trends, product portfolio in terms of sales volume, product mix and market conditions /n Understand and support development of the Distribution strategy to ensure optimal supply of goods based on market requirements across the designated area /n Monitor the activities performed by the dealers and distributors, Sales Promoters in the allocated area and address any performance gap /n Conduct market research and create reports on future changes in the FMCG business for Sales Manager /n Operational/ Functional /n Take responsibility for implementation of the sales strategy in given territory through the cascade of performance goals and ensures their constant review /n Ensure accurate demand forecasting for designated region factoring constraints and contingencies with minimum fluctuation from planned schedules /n Ensure optimal inventory management and monitor effectiveness of channel partners in the region /n Provide end customer feedback to marketing team to design differentiated marketing campaign and boost brand recall and market penetration in the respective state /n Coordinate with sales HR to provide administrative and infrastructural support for sales force within the allocated area /n People/ Self Development /n Review and monitor performance of team members' and provide requisite developmental support/ inputs /n Drive high performance and recommend training as required for team's continuous development /n Develop the team and update their knowledge base to cater the organization need /n Enhance engagement levels of the team, thereby increasing employee satisfaction in the department /n Policies, Processes and Procedures /n Ensure adherence to standard framework and uniform processes for sales and distribution department in allocated area /n Monitor timely collections of all required data management and ensure documentation and preparation of all MIS Reports etc /n Propose and develop effective and productive sales structure to maximize coverage and productivity /n Knowledge and Experience /n 6-8 years of relevant experience in Sales (FMCG/Consumer Care Industry) /n Education and Certifications /n Bachelor's degree . MBA is preferred
📌 Area Sales Manager (Guwahati)
🏢 Bajaj Consumer Care
📍 Guwahati
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