Job Overview

Here at OPA, we are the leading company in our field. We're pleased to have a 4.2 Glassdoor rating from our employees. We are seeking to hire an experienced Brand Manager to join our existing top-notch team. If you're a hard-working professional, OPA is an excellent place to grow your career. You'll be glad you applied to OPA.

1. Top Responsibilities

- 1. Reels & Content Marketing (Top Priority)
- Video Production: Shoot, edit, and publish high-converting Instagram Reels and YouTube Shorts.

2. Digital & Social Media Management

- Content Calendar: Plan a monthly multi-platform content schedule across Instagram, Facebook, and LinkedIn.
- Community Management: Reply to DMs, comments, and mentions daily to build loyal relationships with guests.
- Influencer Collabs: Partner with micro-influencers, food critics, and travel creators for on-site stays and content trades.
- Analytics: Track engagement, views, follower growth, and click-through rates weekly to adjust the video strategy.

3. Offline & Local Marketing

- Local Activations: Plan on-property events like live music nights, wine tastings, or pop-ups to engage the local community.
- Collateral Management: Coordinate physical print items like room tent cards, lobby signage, and F&B; menus to match digital campaigns.
- Local Partnerships: Build relationships with nearby tourism spots, corporate offices, and wedding planners for cross-promotion.
- PR & Media Hosting: Welcome local journalists, bloggers,



and reviewers for property walkthroughs.

Requirements & Skills

- Proven experience in creating viral or high-engagement Instagram Reels and short-form video.
- Basic proficiency in mobile editing apps (CapCut, Premiere Rush) and graphic tools (Canva).
- Robust understanding of hospitality trends, aesthetics, and guest service.
- Willingness to be on-property to capture live moments, events, and hotel updates.

On-Property Capture: Capture behind-the-scenes staff highlights, room walk-throughs, F&B; chef specials, and guest experiences.

- Trend Execution: Jump on trending audio, challenges, and editing styles quickly to maximize organic reach.
- Copywriting: Write punchy, engaging captions with clear calls to action (CTAs) driving traffic to the booking engine.

Qualifications

- 1-3 years of experience in Marketing
- Proven ability to work cross-functionally
- Experience managing multiple brands across multiple markets
- Creative thinker and problem solver
- Strong communication skills

Job Type: Full-time

Pay: ₹200,000.00 - ₹350,000.00 per year

Benefits:

- Food provided
- Leave encashment
- Paid sick time
- Paid time off

Ability to commute/relocate:

- Chembur, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

- Share your Portfolio Link

Experience:

- Content creation: 1 year (Preferred)

Work Location: In person

📌 Digital & Offline Marketing Officer (Chembur)
🏢 Opa Hospitality
📍 Chembur