Key Responsibilities:

- Content Creation: Develop high-quality written content such as blog posts, articles, website copy, whitepapers, case studies, and marketing materials.
- Content Strategy: Work with the content team to create and execute content strategies aligned with broader marketing and business objectives.
- Audience Research: Conduct research on customer personas, pain points, and preferences to tailor content for the target audience.
- SEO Optimization: Optimize content for search engines by integrating relevant keywords and applying SEO best practices to enhance visibility and performance.
- Content Calendar Management: Maintain a content calendar to ensure consistent delivery of content that aligns with marketing campaigns and schedules.
- Editing and Proofreading: Review and edit content from other team members to ensure accuracy, clarity, and consistency across all pieces.
- Content Promotion: Develop and execute strategies to promote content via social media, email marketing, and partnerships to expand reach and engagement.
- Analytics and Reporting: Use content analytics tools to track performance, measure engagement,



and make data-driven decisions for improving content strategy.
- Collaboration: Partner with subject matter experts and cross-functional teams to gather insights and information for content development.
- Brand Voice: Ensure that all content maintains consistency with the company's brand voice, tone, and messaging.

Qualifications:

- Bachelor's degree in English, Journalism, Marketing, or a related field
- Exceptional writing, editing, and proofreading skills with a focus on creativity and clarity
- Strong knowledge of content marketing principles, including SEO, content promotion, and audience engagement
- Experience with content management systems (CMS) and basic HTML/CSS knowledge is a plus
- Ability to manage multiple projects, prioritize tasks, and meet deadlines
- Proficiency in content marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot)
- Solid communication and collaboration skills
- Creative mindset with the ability to develop innovative content ideas

Skills: Cms, Css, Google Analytics, Html

Experience: 3.00-5.00 Years

📌 Sr . Content Writer (Chandigarh)
🏢 ProofHub
📍 Chandigarh