We are looking for a results-driven Senior Manager – Business Development to lead and
expand B2B partnerships across Assam and the North East region. The ideal candidate will
have a strong background in institutional sales, channel/distribution partnerships, and
regional market development, with the ability to build and manage a high-performing
business network.
Key Responsibilities
 Drive B2B business development strategy and execution across Assam & NE states
 Identify, onboard, and manage strategic partners, distributors, and institutional clients
 Build strong relationships with local business communities, trade bodies, and
community networks (incl. JITO ecosystem)
 Own revenue targets and P&L; accountability for the assigned region
 Develop go-to-market plans for new products/services and market penetration
 Lead and mentor a regional sales/BD team
 Monitor market trends, competitor activity,



and customer feedback to refine strategy
 Represent the company at regional business forums, trade events, and community
engagements
 Collaborate with cross-functional teams (marketing, operations, supply chain) for
seamless execution
Requirements
 7–10 years of experience in B2B sales/business development, preferably in retail,
FMCG, healthcare, e-commerce, or distribution sectors
 Proven track record of regional market expansion and team leadership
 Robust network within Assam/NE business community; familiarity with JITO or
similar community networks preferred
 Excellent communication, negotiation, and relationship-management skills
 Willingness to travel extensively across Assam & NE
 MBA or equivalent qualification preferred

📌 Senior Manager - Business DevelopmentB (Guwahati)
🏢 The BIG Advantage
📍 Guwahati