Job description

Area Sales Manager General Trade (ASM-GT) | FMCG | Recent Launch
Location: Ujjain, Madyapradesh
Experience: Minimum 7 -10 Years as ASM in entire Ujjain
Industry: FMCG
CTC: Maximum gross up to 9 LPA + DA

Roles & Responsibilities
Lead the successful launch of new FMCG products across Ujjain.
Achieve monthly, quarterly, and annual primary and secondary sales targets.
Appoint, develop, and manage distributors to strengthen the distribution network.
Increase numeric distribution, outlet coverage, and market penetration.
Drive retailer activation, merchandising, and in-store visibility.
Lead and mentor Sales Officers/TSIs to improve market execution and productivity.
Execute trade schemes, promotional activities, and sales initiatives.
Monitor stock availability, distributor ROI, and collection efficiency.
Conduct regular market visits to identify growth opportunities and monitor competition.
Build strong relationships with distributors, wholesalers,



and retailers.
Desired Candidate Profile
Graduate in any discipline.
Minimum 5-10 years of FMCG sales experience in the General Trade channel.
Minimum 2 years of team handling experience as ASM or equivalent.
Strong exposure to distributor appointment and market expansion.
Experience handling the Vidarbha market is mandatory.
Exposure to new product launches will be an added advantage.
Strong leadership, negotiation, and communication skills.
Willing to travel extensively across the assigned territory.

If your experience suits our JD,Pl share your updated resume to [email protected]
Role: Area Sales Manager (B2C)
Industry Type: Food Processing
Department: Sales & Business Development
Employment Type: Full Time, Permanent
Role Category: Retail & B2C Sales

📌 Area Sales Manager General Trade (ASM-GT) | FMCG | -Ujjain[MP]
🏢 THE BANYAN HR CONSULTS CHENNAI
📍 Ujjain