- Develop and implement comprehensive PPC strategies to achieve business objectives.
- Manage and optimize Google Ads campaigns across various channels, including search, display, and video.
- Conduct thorough keyword research and analyze campaign performance using data analytics tools.
- Collaborate with cross-functional teams to align PPC efforts with overall marketing goals.
- Stay up-to-date with the latest trends and best practices in PPC advertising.
- Analyze campaign performance and provide regular reports and insights to stakeholders.
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