We are looking for a Lead Generation & Market Research Specialist with 3–4 years of experience in B2B lead generation, market research, prospect identification, and database building.
Key Responsibilities
- Conduct market research to identify target companies, industries, and potential business opportunities.
- Generate and qualify B2B leads through LinkedIn, online databases, company websites, and other research tools.
- Identify key decision-makers and build accurate prospect databases.
- Conduct company, competitor, industry, and account research.
- Maintain and update lead information in CRM/Excel.
- Collaborate with Sales/Business Development teams to support pipeline generation.
- Track lead-generation activities and achieve defined targets.
- Experience in IT/Software/ERP/SaaS lead generation.
Required Skills
- 3–4 years of experience in B2B Lead Generation / Market Research / Inside Sales Support.
- Strong internet research and prospecting skills.
- Hands-on experience with LinkedIn Sales Navigator, Apollo, ZoomInfo, or similar tools.
- Good knowledge of CRM and MS Excel/Google Sheets.
- Solid communication, analytical, and data-management skills..
📌 Market Research Analyst (Pune)
🏢 Invasystems Digital
📍 Pune
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