Lead technology and strategy engagements across multiple functional workstreams.
Work on AAM/DMP, RT-CDP, offline data onboarding, analytics, and digital media campaigns.
Understand client advertising platforms, technology architecture, business models, and digital marketing strategies.
Gather and document business requirements, KPIs, functional requirements, and technical requirements.
Design customized solutions involving data, technology, partners, integrations, and analytics.
Develop customized technical tagging and implementation strategies.
Generate and modify technical code required for implementation and deployment.
Work closely with client developers and third-party partners during implementation and integration.
Troubleshoot technical issues and provide effective recommendations.
Prepare solution documentation, technical specifications, and implementation guidelines.
Mandatory Skills
Skills:- Adobe Experience Manager (AEM), Real time media streaming, RT-PCR, Digital media, Java and HTML/CSS