Experience: 6–9+ years

Location: Hyderabad

Work Mode: Work From Office

Purpose of the Role

We are looking for a senior, hands-on Digital Growth & Inbound qualified to build and own ETI's inbound business-generation engine.

The person should be capable of converting our technology capabilities into:

Digital visibility → qualified traffic → inbound leads → sales meetings → opportunities → measurable pipeline/revenue.

This is not primarily a social-media, branding or campaign-management position.

Key Responsibilities
Own ETI's B2B digital growth and inbound strategy.
Develop digital positioning for our technology services.
Own website, service-page and landing-page strategy.
Define SEO direction and organic-growth targets.
Build and optimize the inbound lead-generation funnel.
Own CRO and conversion tracking.
Work with SEO/content resources on search-driven content.
Develop LinkedIn B2B marketing strategy.
Develop paid-media strategy when appropriate.
Build email nurturing and marketing-automation programs.




Develop ABM campaigns where relevant.
Work closely with Sales/Presales on MQL/SQL definitions and lead handoff.
Measure marketing-generated meetings, opportunities, pipeline and revenue.
Own GA4, Search Console, CRM and marketing attribution.
Conduct competitor and market analysis.
Build and eventually manage the digital growth function.

Required Experience
6–9+ years of digital/growth marketing experience.
Robust B2B technology/IT-services/SaaS experience preferred.
Demonstrated inbound lead-generation experience.
Strong SEO understanding.
Website/CRO experience.
Google Ads and LinkedIn Ads understanding.
GA4 and Google Search Console.
CRM/marketing-automation exposure.
Solid understanding of B2B sales funnels.
Excellent analytical capability.
Excellent written and spoken English.
Comfortable working directly with Sales, technical teams and Leadership.

📌 Senior Manager Digital Growth & Inbound Hyderabad (India)
🏢 Ekshvaku Tech Innovations
📍 India