Digital Marketing

Position :Vice president,Senior Manager, Manager, Senior and Junior Executives

Job Description

Experience :1 to 10 years
Devising strategies to drive online traffic to the company website.
Organise marketing campaigns, media pages to drive traffic to product landing pages and improve call to action.
Tracking conversion rates and making improvements to the website
Measure site traffic, identify and evaluate new digital technologies and optimise marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.
Developing and managing digital marketing campaigns by utilising a range of techniques including paid search, SEO and PPC
Overseeing the social media strategy for the company
Managing online brand and product campaigns to raise brand awareness
Responsibility for planning and budgetary control of all digital marketing
Review current technologies and keep the company at the forefront of developments in digital marketing
Translates digital marketing business strategy into tactical implementation
Provides on-page SEO recommendations pertaining to both technical and performance aspects (Meta title, description, URL structure, internal linking,



content prospects, etc.)
Defines SEO success metrics, create dashboards for tracking performance, and analyse and communicate performance to key stakeholders
Develop, manage and execute communication/content strategies via social communities in coordination with client goals
Creative content writing skills will be an added advantage.

Required:
Experience in working on PPC, SEO and Affiliate programs
Strong understanding of current online marketing concepts, strategy, and best practice
Robust with Excel, Google Data Studio and/or Google Sheets and working with Google Analytics tools
Manage and implement strategies for content development in coordination with SEO goals - general and keyword specific
Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
Research and administer social media tools in support of clients' social media strategy
Evaluate web analytics dashboards and reports to develop and recommend SEO strategies
Bachelor’s Degree as minimum educational qualification
Creative content writing skills will be an added advantage

📌 Digital Marketing Saravanampatti (India)
🏢 Fire Bee Techno Services
📍 India