This CRM role is a customer-retention and after-sales coordination position within a heavy-equipment dealership. Compared with the earlier Construction Equipment Sales role, this one is less focused on pure recent-equipment sales and more focused on customer relationship management, complaint resolution, service coordination, and repeat business.

What the company is looking for
Customer Relationship Management: Maintain robust relationships with existing customers and regularly engage with them.
Field Visits: Visit equipment owners, contractors, builders, and industrial customers to understand their requirements.
Complaint Handling: Coordinate between Sales, Service, Spare Parts, and Warranty teams until the customer's issue is resolved.
After-Sales Follow-up: Track scheduled services, AMC/CMC, warranty claims, and spare-parts requirements.
Business Development: Identify opportunities for repeat equipment purchases, service work, spare parts, and customer referrals.
CRM & Reporting: Keep accurate customer, machine, service, complaint, and follow-up records.




Customer Retention: Improve satisfaction and ensure customers continue doing business with the dealership.

Significant skills to demonstrate
Customer relationship management
Heavy/construction equipment knowledge
After-sales service coordination
Complaint and escalation handling
Field/customer visits
Follow-up and negotiation
Service, warranty, AMC/CMC knowledge
Spare-parts coordination
MS Excel and CRM software
Customer retention and repeat business
Communication and interpersonal skills

KPIs you should be prepared to discuss

The interviewer may ask how you would improve:
Customer satisfaction
Customer retention
Complaint-resolution time
Number and quality of customer visits
Repeat equipment sales
Service and spare-parts revenue
Customer referrals
CRM/reporting accuracy

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Customer Relationship Manager Crm Bhopal
🏢 Aayrise Equipments Pvt. td.
📍 Bhopal