Google Ads (Search, Display, Performance Max, Shopping, YouTube).LinkedIn Ads, X (Twitter) Ads, and other paid media platforms. Google Analytics (GA4), Google Tag Manager (GTM), Meta Pixel, and conversion tracking. Meta Ads Manager.
Required Candidate profile
(ROAS), CPA, CPC
• Click-Through Rate (CTR)
• Conversion Rate
• Lead Quality
• Customer Acquisition Cost (CAC)
• Campaign ROI
• Budget Utilization Efficiency
• Monthly Lead and Revenue Growth