Job Description

Role: Ads Manager

Role Overview:

Responsible for planning, executing, monitoring, and optimizing paid advertising campaigns for AffixxMedia’s clients to generate leads, sales, traffic, and measurable business growth.

Key Responsibilities:
Plan and execute Meta Ads and Google Ads campaigns
Understand client objectives, target audiences, and campaign goals
Create campaign structures, audiences, budgets, and ad sets
Monitor campaign performance on a daily basis
Optimize campaigns based on performance data
Track leads, conversions, cost per lead, ROAS, and other key metrics
Conduct audience and competitor research
Coordinate with the Creative and Content Teams for ad creatives
Test different creatives, audiences, copy, and campaign strategies
Prepare regular performance reports for clients and internal teams
Identify campaign issues and take corrective action
Maintain accurate campaign data and updates in CRM

Requirements:
Solid understanding of digital advertising
Knowledge of Meta Ads Manager and Google Ads
Understanding of campaign objectives, targeting, budgets, and optimization
Ability to analyze campaign performance and make data-driven decisions
Solid analytical and problem-solving skills




Good communication and reporting skills
Ability to manage multiple client campaigns

Preferred Skills:
Experience managing Meta Ads and Google Ads
Lead generation campaign experience
E-commerce advertising experience
Knowledge of Google Analytics and conversion tracking
Understanding of pixels, events, and tracking systems
Experience working with digital marketing agencies
Knowledge of remarketing and funnel strategies

Performance Expectations:
Maintain and optimize active campaigns consistently
Achieve agreed campaign KPIs and performance targets
Control and improve cost per lead/acquisition
Identify opportunities to improve campaign performance
Maintain accurate reporting and campaign documentation
Contribute directly to client lead generation and revenue goals

Salary & Incentives:
Fixed salary based on experience
Performance-based growth opportunities
Additional incentives may be provided based on campaign performance and contribution

Growth Prospect:

Ads Executive → Ads Manager → Performance Marketing Lead → Performance Marketing Head

Work Location: In person

Pay: ₹10,000.00 - ₹15,000.00 per month

Work Location: In person

📌 Ads Manager Meta/google Puducherry
🏢 AffixxMedia
📍 Puducherry