Account Manager, Online Merchants & Digital Platforms

Reporting To: SVP – Enterprise Sales & Partnerships

Role Objective

Own end-to-end merchant acquisition and GMV growth across online-first accounts , from digitally-native D2C and eCommerce brands to large digital platforms and marketplaces. You will identify, onboard and scale InstaCred's online checkout EMI integrations, helping merchants unlock revenue they are currently leaving on the table at checkout while building a high-quality, compounding book of business on the B2B2C platform.
What Are We Not Looking For?
Account managers who wait for inbound , this role requires aggressive outbound hunting discipline
Sellers whose default pitch is rate comparison or MDR negotiation , we compete on GMV outcomes, not basis points
Candidates from non-merchant-facing roles with no direct quota ownership experience
People who need large team support or pre-built playbooks, this is a builder role with high autonomy and high accountability
Key Responsibilities
Hunting , Recent Merchant Acquisition (50%)




Identify and qualify prospects across two tracks: (1) D2C and eCommerce-first brands in consumer electronics, home & living, fashion, fitness, EdTech and adjacent verticals; (2) large digital platforms , travel, marketplaces, edtech super-apps, health & wellness and financial services aggregators
Lead end-to-end sales conversations calibrated to the stakeholder , founders, CMOs, Heads of Growth and VP Product at D2C brands; VP and C-suite at platforms
Build and present outcome-led commercial proposals , framed around conversion uplift, AOV growth and incremental GMV , covering MDR, platform fee and revenue share terms; negotiate and close agreements
Build multi-stakeholder relationships across business, product and technical teams at platform accounts
Own accounts from first contact through technical integration go-live and first transaction
Farming , Portfolio GMV Growth (20%)
Drive GMV growth from existin

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