. Key Responsibilities

A. Social Media Marketing
Manage Breeze Rehab’s social media accounts, including Instagram, Facebook, YouTube, and other relevant platforms.
Develop monthly content calendars covering rehabilitation services, patient education, awareness campaigns, success stories, events, and centre activities.
Create and publish engaging posts, reels, videos, stories, graphics, and educational content.
Coordinate with physiotherapists, occupational therapists, speech therapists, psychologists, doctors, and other clinical specialists to develop accurate healthcare content.
Monitor comments, messages, reviews, and enquiries and ensure timely responses.
Track social media performance and recommend improvements.

B. Digital Advertising & Lead Generation
Plan, execute, and monitor campaigns on Google Ads, Meta Ads, Instagram, Facebook, and other appropriate platforms.
Generate qualified enquiries for rehabilitation services and programmes.
Monitor campaign budgets, cost per lead, conversion rates, and overall return on marketing expenditure.




Test different audiences, creatives, advertisements, landing pages, and campaigns to improve results.
Coordinate with the front-office/marketing team to ensure timely follow-up of digital leads.

C. Content Marketing
Develop healthcare-related content that is informative, ethical, patient-friendly, and aligned with the centre’s services.
Prepare content for:
Social media
Website
Blogs
Google Business Profile
WhatsApp campaigns
Patient awareness campaigns
Videos and reels
Ensure all content maintains skilled healthcare communication standards and does not make misleading medical claims.

D. Website & SEO
Maintain and update website content in coordination with the website team.
Identify opportunities to improve search engine visibility.
Conduct basic keyword research and implement on-page SEO practices.
Monitor website traffic, enquiries, landing-page performance, and u

📌 Senior Digital Marketing Executive Manikonda Jagir
🏢 BREEZE MULTIDISCIPLINARY REHABILITATION CENTRE
📍 Manikonda Jagir