Role Overview
Department: Inside Sales & Business Development
Employment Type: Full time
Target Segments: Direct Homeowners (B2C/D2C) AND Channel Partners (Architects, Interior Designers, Premium Builders)
Primary Objective: Convert inbound consumer leads and outbound professional prospects into qualified experiential demos or on-site consultations.
Key Responsibilities & Duties A. Consumer & Inbound Lead Management (Direct-to-Consumer)
Rapid Response: Immediately contact warm leads generated via digital marketing (Meta ads, Google, Website, YouTube).
Consultative Discovery: Educate homeowners on smart automation concepts (touch panels, voice controls, smart security, retrofit options) by understanding their specific layout (villas, apartments, renovations).
Package Pitching: Introduce standardized smart starter kits or customized automation ideas based on consumer lifestyle preferences.
B. Channel Partner Outbound Prospecting (B2B)
Architect & Designer Mapping:
Cold/warm call architectural firms and interior design studios to introduce the company’s partner commission and integration programs.
Database Management: Reach out to premium property registries, villa buyers, and civil contractors to position the company as their primary automation partner.
C. Appointment Scheduling & CRM Discipline
Demo Center Bookings: Persuade prospects to visit the Experience Center/Showroom for a live touch-and-feel demonstration.
Field Sales Alignment: Schedule exact in office inspection appointments for field Sales Executives, ensuring zero calendar overlaps.
Data Integrity: Maintain accurate, up-to-date documentation of call disposition, client timelines, and budget buckets inside the CRM platform (Zoho/HubSpot/Salesforce).
Required Skills & Qualifications
Experience: 1.5 to 4 years of experience in telecalling, inside sales, or customer relationship management.
Industry Preference: Direct experience in Decorative Lighting showrooms, Interior Design