About Digital Factory

Digital Factory is an AI-powered digital marketing agency based in Pondicherry, helping startups and small businesses grow through WordPress development, web design, SEO, social media marketing, and paid advertising. With over a decade of successful projects, we've been a trusted digital growth partner for brands across India — transforming businesses intelligently through smarter digital experiences.

Role

As a Social Media Executive at Digital Factory, you'll manage and grow social media profiles for multiple clients every day. You'll plan content calendars, create and schedule posts, run campaigns on Google Ads, Meta Ads, and YouTube, monitor performance, and respond to audience interactions — all while collaborating closely with our creative and marketing teams.

Responsibilities
Manage and grow client social media profiles across Instagram, Facebook, YouTube, and LinkedIn
Plan, create, schedule, and publish engaging content aligned with each client's brand voice
Execute and monitor paid ad campaigns on Google Ads, Meta Ads, and YouTube Ads




Optimize posts for reach, engagement, and performance
Respond to comments, messages, and audience interactions on behalf of clients
Coordinate with the creative team to align content with ongoing campaigns and branding
Track analytics, prepare weekly/monthly performance reports, and recommend improvements based on data

Qualifications
Robust skills in Social Media Marketing and Social Media Optimization (SMO)
Hands-on experience or knowledge of Google Ads, Meta Ads, and YouTube Ads
Excellent writing and communication skills to craft explicit, brand-aligned content
Familiarity with social media analytics tools and performance tracking
Basic understanding of SEO, PPC, and content marketing
Valuable organizational skills and ability to manage multiple client accounts simultaneously
Degree in Marketing, Communications, Media, or a related field — or equivalent practical experience
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📌 Social Media Executive Puducherry
🏢 Digital Factory
📍 Puducherry