About Role:

We are looking for an experienced Business Development Manager / Senior Manager who can drive new business for accounting services in the U.S. and Canadian markets.This is a hands-on revenue role. The person will be expected to personally own leads and opportunities—from prospecting and first conversations through discovery, presentations, follow-ups, pipeline progression, and closure.The ideal candidate understands how to sell professional services through education, credibility, relationships, and consistent follow-up rather than relying only on transactional sales techniques.

What Success Looks Like:You will be successful in this role if you can:Build and maintain a healthy pipeline of qualified opportunities.Confidently conduct sales and discovery calls with U.S. and Canadian decision-makers.Take complete ownership of leads and ensure disciplined follow-up.Understand a prospect's business problems and position accounting services around their needs.Develop target accounts using an account-based sales approach.Convert inbound and outbound opportunities into meaningful sales conversations.Consistently move opportunities through the CRM and sales funnel.Use data, technology, and AI to improve sales productivity and conversion.

Key ResponsibilitiesEnd-to-End SalesOwn the complete sales cycle, including prospect identification, outreach, qualification, discovery, presentations, follow-ups, objection handling, proposal coordination, negotiation, and closure.

Lead OwnershipTake direct ownership of assigned inbound and outbound leads. Conduct timely follow-up calls and maintain consistent communication until there is a clear outcome.U.S. & Canadian Client ConversationsConfidently interact with business owners, accounting firm leaders, partners, CFOs, controllers, and other senior stakeholders.

Enterprise & Account-Based SalesIdentify high-value target accounts,



understand their business structure and potential needs, map relevant decision-makers, and develop account-specific engagement strategies.Multi-Channel Prospecting

Develop coordinated outreach using:Phone and cold callingEmailLinkedInAccount-based outreachEducational contentEvents/webinarsInbound inquiries and other lead sources

Educational & Consultative SellingUse insights, educational conversations, case studies, industry knowledge, and relevant content to build credibility and create opportunities rather than relying solely on direct sales pitches.

Sales Messaging & ContentWork with internal teams to develop effective sales emails, LinkedIn messaging, presentations, case studies, proposals, talking points, and other sales assets.Pipeline & CRM ManagementMaintain strong CRM discipline, including prospect stages, notes, next actions, follow-up dates, probability, and pipeline visibility.

Sales KPIsUnderstand the metrics behind a successful sales engine, including outreach activity, conversations, meetings, qualified opportunities, pipeline value, conversion rates, sales cycle, and revenue.Where required, contribute to defining KPIs and responsibilities for other members of the business development team.





Required Experience & Capabilities:We are looking for someone with demonstrated experience in:B2B business development and sales.Selling to customers in the United States and/or Canada.Personally conducting client-facing sales and discovery calls.End-to-end ownership of opportunities.Enterprise or consultative selling.Account-based targeting and prospecting.Cold calling and outbound sales.Inbound lead qualification and conversion.LinkedIn prospecting and social selling.Email outreach and nurturing.Sales presentations and objection handling.CRM and pipeline management.Creating or effectively using sales collateral.Strong written and verbal business communication.Commercial thinking and good overall business acumen.

Most importantly, we need someone who is comfortable picking up the phone, getting on a prospect call, understanding the opportunity, and taking responsibility for moving it forward.

Preferred Background:Experience selling any of the following into the U.S. or Canadian market would be highly valuable:Accounting servicesBookkeepingTax servicesFinance & accounting outsourcingOffshore accounting servicesCPA/accounting firm servicesProfessional servicesB2B SaaS or technology serving accounting/finance firmsDirect experience selling to CPA and accounting firms in the United States would be a significant advantage.

Sales & Technology Expectations:The candidate should be comfortable working with modern sales technology and understand how technology can improve—not replace—strong sales fundamentals.This includes:CRM platformsLinkedIn and prospecting toolsEmail outreach platformsSales intelligence and research toolsAI tools for account research, personalization, sales messaging, meeting preparation, follow-ups, and productivityWe are particularly interested in candidates who know how to use AI practically to become more effective at selling.

Location & Working Model:This is an in-office position based in Ahmedabad, Gujarat.Because the role involves regular interaction with U.S. and Canadian prospects, candidates should be comfortable working hours that provide sufficient overlap with North American business hours.

📌 Business Development Manager (Mumbai)
🏢 MYCPE ONE
📍 Mumbai