ABOUT THE ROLE
Adfactors PR is India‘s largest PR agency, working with clients across every sector – from legacy conglomerates to disruptive startups. We‘re looking for an Art Director with 10+ years of experience to turn client problems into powerful visual ideas with exceptional taste, sharp thinking and impeccable execution.
This is a hands-on individual contributor role. You‘ll be expected to create up-to-date and distinctive visual worlds, push briefs towards design thinking and carry ideas from concept to final execution across digital, print, OOH and emerging AI-led formats.

WHAT YOU‘LL ACTUALLY DO
- Lead art direction and visual thinking across clients and categories, with an exceptional eye for detail, typography, composition, craft and consistency
- Build visual systems for integrated campaign ideas and push briefs
- Work hands-on from concept to final output, using AI tools + aggregators like Higgsfield, ChatGPT, Midjourney and Runway to explore, prototype and refine ideas
- Create modern and sophisticated work with impeccable execution across media




- Partner closely with the Creative Director (Copy) and account teams while remaining an individual contributor

WHAT YOU NEED TO BRING
- 10+ years across strong network or independent agencies, with a portfolio demonstrating excellent art direction, conceptual thinking, craft and ownership of the creative product
- Expert knowledge of Adobe Creative Suite, particularly Adobe Illustrator and Adobe Photoshop, with hands-on ability from rough exploration through polished execution
- Working knowledge of Adobe After Effects and Adobe Premiere Pro, with an understanding of motion graphics, editing, pacing and visual storytelling
- Hands-on fluency with Higgsfield, ChatGPT, Midjourney and Runway, plus the judgement to identify and remove generic or artificial-looking AI output
- A strong eye for modern art direction, attention to detail, strong idea thinking and a willingness to constantly learn and evolve in a dynami

📌 Art Director (Mumbai)
🏢 Adfactors PR
📍 Mumbai