GROWTH MARKETER - PAID SOCIAL, LIFECYCLE & COMMUNITY

Remote, with meaningful overlap with Central European working hours
Full time employment or freelance contract - we are open to either
Working language: English

THE ROLE IN ONE SENTENCE
Own our paid social engine end to end, produce the creative volume it needs to keep working, sell more into the customer base we already have, and build our presence in the community our buyers actually trust.

ABOUT US
We build tools and services that fill the gaps Microsoft leaves in Microsoft 365, Entra ID and hybrid Active Directory management. Our products are used daily by around 5,000 IT administrators in more than 100 countries, and they remove the dependency on PowerShell and half a dozen fragmented admin portals for teams running hybrid Microsoft environments.

We are bootstrapped, small, and profitable-minded. Decisions get made in a day, not a quarter. There is no marketing department for you to join - you would be it.

WHY THIS ROLE EXISTS
Meta is our best-performing acquisition channel.



It outperforms the alternatives we have tested, and it reaches our buyer where they actually are. We are now at the point where it deserves a dedicated owner, and that is what this role is.

This is a build role rather than a maintain role. You will inherit a channel that works and the context behind why it works, along with a mandate to make it repeatable and then scale it.

WHAT YOU WILL OWN

Phase 1, months 1 to 3: make the engine repeatable
- Learn and document the current Meta motion: winning angles, audiences, geos, cost per lead
- Take over day-to-day campaign management, testing and budget allocation
- Build a creative production pipeline: concepts, hooks, ad copy, static and short-form video
- Establish baseline reporting: lead volume, cost per lead, CTR, frequency, CPM, and creative half-life

Phase 2, months 3 to 9: scale acquisition, and sell into the existing base
- Increase creative throughput so fatigue never caps perf

📌 Growth Marketer (India)
🏢 EasyEntra
📍 India