Digital Marketing Manager – US & Canada Markets
Job Type: Full-Time
Location: Thane, Maharashtra
Work Mode: Work From Office
Experience: 2+
Notice period: 15 days

About the Role
Digiweave Mediatech LLP is looking for a Digital Marketing Manager with solid hands-on experience in D2C brands and the US & Canada markets.
The ideal candidate should have experience managing digital marketing campaigns for North American audiences, with a strong understanding of SEO, Performance Marketing, Content Creation, customer acquisition, conversions, and online sales.
Key ResponsibilitiesSEO
Develop and execute SEO strategies for D2C websites targeting the US and Canadian markets.
Conduct keyword research based on North American search behaviour and competition.
Optimize website pages, product pages, landing pages, and blogs for US/Canada audiences.
Monitor keyword rankings, organic traffic, conversions, and revenue.
Identify and resolve SEO issues and improve organic visibility.
Performance Marketing
Plan, execute,



and optimize Google Ads and Meta Ads campaigns targeting US and Canadian customers.
Manage campaign budgets and monitor ROAS, CPA/CAC, CTR, CPC, CPM, conversions, and revenue.
Develop market-specific audience, targeting, retargeting, and customer acquisition strategies.
Conduct A/B testing of creatives, audiences, ad copies, and landing pages.
Analyze campaign performance and optimize campaigns for improved ROI and sales.
Understand differences in customer behaviour, competition, and advertising trends across the US and Canada.
Content Creation & Strategy
Develop content strategies specifically for US and Canadian D2C audiences.
Create and manage content for social media, websites, blogs, ads, and other digital platforms.
Develop market-relevant ad copies, captions, content ideas, and marketing communication.
Coordinate with designers and video editors to create creatives suitable for North American audiences.
Stay updated with D2C, social media, and digital marketing

📌 Digital Marketing Manager (Thane)
🏢 Digiweave Mediatech
📍 Thane