We are hiring for one of India’s leading AgriTech companies, working at the intersection of agriculture, dairy and farm mechanisation . The company is building solutions across silage, agricultural machinery and allied farm solutions , with a strong focus on enabling farmers and dairy businesses through technology, mechanisation and organised distribution.
We are looking for a General Manager – Sales to lead and scale the company’s Agricultural Machinery and Silage businesses .
The role will be responsible for driving overall sales growth, expanding dealer and distributor networks, developing institutional business, strengthening rural market penetration and leading a high-performing sales organisation.
The ideal candidate will have 10–15 years of experience across farm equipment, tractors, agricultural machinery, silage, cattle feed, agri-inputs or allied sectors , with at least 5 years in a senior sales leadership role.
Overall sales strategy and business growth across Machinery & Silage
Expansion and management of dealer/distributor networks
Rural, semi-urban and dairy-market penetration
Institutional sales across dairy farms, contractors, FPOs and large farmers
Development of silage demand and contractor-led business models
Leadership of regional and field sales teams
Sales forecasting, collections, working capital and P&L; ownership