About the Role
We are looking for a highly driven, analytical, and results-oriented Performance Marketing Consultant to support paid acquisition campaigns for US-based clients across multiple digital advertising platforms.
This is a part-time consulting role ideal for an experienced performance marketer who can independently develop strategies, manage campaigns, optimize performance, and provide actionable insights without requiring full-time involvement.
The ideal candidate should have hands-on experience managing high-budget campaigns ($10K+ monthly ad spend) and a solid understanding of performance marketing beyond simply running ads—including strategy, audience targeting, funnels, creatives, tracking, reporting, and growth experimentation.
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns across:
- Google Ads
- Meta Ads (Facebook & Instagram)
- LinkedIn Ads
- YouTube Ads
- Other paid channels as required
- Manage and optimize advertising budgets of $10,000+ per month.
- Develop performance marketing strategies focused on US-based audiences and businesses.
- Optimize campaigns for:
- ROAS
- CPL
- CAC
- Conversion Rate
- Lead Quality
- Conduct audience research, competitor analysis, and funnel optimization.
- Collaborate with design and content teams to develop high-performing ad creatives and landing pages.
- Set up, monitor, and troubleshoot conversion tracking using:
- Google Analytics (GA4)
- Google Tag Manager (GTM)
- Meta Pixel
- Conversion APIs
- UTM Tracking
- Review campaign performance and provide regular reports, insights, and recommendations.
- Continuously test ad creatives, audiences, bidding strategies, messaging, and funnels.
- Identify opportunities to improve campaign efficiency, scalability, and profitability.
- Stay updated with advertising platform changes, industry trends, and emerging growth opportunities.
- Provide strategic consultation to the internal team and recommend improvements based on campaign perfo
📌 Senior Performance Marketer (Hisar)
🏢 Voxturr
📍 Hisar