29 Aug
|
Chakra Athletica
|
Bengaluru
29 Aug
Chakra Athletica
Bengaluru
Job Description
Brand, Content & Community Manager /n
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Location: Bangalore
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Employment Type: Full-time
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Experience: 3–5 years
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Chakra is looking for a creative and strategic Brand, Content & Community Manager to shape how our brand shows up — both online and offline.
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We're looking for someone who understands brand building, storytelling, content and community , and can turn what's happening across Chakra into compelling campaigns, experiences and creative ideas.
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You'll own Chakra's content calendar, work closely with our videographer/editor to bring ideas to life, and help create partnerships, pop-ups and community experiences that get people excited about the brand.
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What You'll Do /n
Brand & Content /n
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- Own and manage Chakra's monthly and weekly content calendar
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- Develop content concepts, campaigns and recurring series that build the Chakra brand
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- Identify compelling stories across our riders, instructors, studios and community and turn them into content
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- Develop clear creative briefs for our videographer/editor,
including concepts, references, messaging, hooks and CTAs
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- Direct the creation of Reels, Stories, static posts and other social content
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- Brief and oversee posters, bulletin boards, studio collateral, promotional creatives and other brand assets
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- Own Chakra's brand voice and ensure messaging and visual identity remain consistent across touchpoints
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- Write and/or oversee copy for social media, campaigns, posters, Stories and app push notifications
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- Identify which classes, offers, events and initiatives require additional marketing support and build campaigns around them
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- Plan content and creative around studio launches, recent formats, instructors, events and other key moments
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- Monitor content performance and use insights to continuously improve our content strategy
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Community & Experiences /n
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- Develop ideas that strengthen Chakra's community and give riders more reaso
📌 Brand, Content (Bengaluru)
🏢 Chakra Athletica
📍 Bengaluru