Job Title: Marketing Manager
Role Level: Mid-Senior
Company: Kryolan Cosmetics India Private Limited
Work Location: Chennai, India
Job Type: Full time / Permanent

About Kryolan:
At Kryolan, we make make-up. But not like anybody else. Because unlike everybody else,
we actually make our make-up. As one of the first cosmetics brands in the world, we use our
own formulas and recipes to manufacture our own products. We think of them. We create
them. Formulate them and love them into existence. We’ve been doing this over 80 years.
And we’re still doing it today.

About the Role:
We are looking for a dynamic Marketing Manager for our Indian Market with experience in
FMCG or Beauty brands who can lead Brand Visibility, Market Expansion, Product
Launches, increase Market Share & contribute to Financial Accountability. The role requires
strong business acumen, consumer understanding, and the ability to work cross-functionally
to deliver impactful brand initiatives.

Key Responsibilities:

Brand Growth & Management
• Identify growth opportunities through market analysis, consumer insights,



and category
trends
• Lead the development and execution of brand strategies to increase market share, brand
equity, and revenue growth.
• Monitor brand performance, trends and competitor activities in the segment.
• Ensure consistent brand positioning and communication across all channels.
Sales & Channel Collaboration
• Work closely with sales teams to drive sell-through and brand visibility across salons,
retail stores, and distribution partners.
• Develop initiatives that improve secondary sales and repeat purchase.
• E-commerce channel development and creating visibility tailored plans.

Marketing & Campaign Execution
• Plan and lead integrated ATL, BTL, digital, and retail marketing campaigns.
• Work with agencies for campaign ideation, creative development, and execution.
• Ensure campaigns align with brand strategy and deliver measurable impact.

Financial Accountability
• Lead prom

📌 Marketing Manager (Chennai)
🏢 Kryolan Cosmetics (India) P.
📍 Chennai