Urgent Hiring

Job Title: Performance Marketing Executive

About the Company
We are a fast-growing Digital Marketing Company specializing in helping brands scale through data-driven marketing strategies. We are looking for a Performance Marketing Executive who is passionate about paid advertising, campaign optimization, and delivering measurable business results.

Job Summary

Key Responsibilities
- Plan, execute, and optimize paid campaigns on Meta (Facebook & Instagram), Google Ads, and other advertising platforms.:
- Create and manage Search, Display, Shopping, Video, and Performance Max campaigns.
- Monitor campaign performance daily and optimize for ROAS, CPA, CTR, CPC, and conversions.:
- Conduct keyword research, audience targeting, competitor analysis, and A/B testing.
- Track campaign performance using Google Analytics (GA4), Google Tag Manager (GTM), and Meta Pixel.
- Prepare daily, weekly, and monthly performance reports with actionable insights.
- Manage advertising budgets effectively to maximize campaign performance.
- Coordinate with the creative team for ad copies,



banners, videos, and landing pages.
- Stay updated with the latest digital marketing trends, platform updates, and best practices.
- Troubleshoot campaign issues and ensure proper conversion tracking.

Required Skills:
- Hands-on experience with Google Ads and Meta Ads Manager.:
- Good understanding of Google Analytics (GA4), Google Tag Manager, and conversion tracking.:
- Knowledge of Meta Pixel, Google Conversion Tracking, and remarketing strategies.:
- Strong analytical and problem-solving skills.
- Experience with A/B testing and campaign optimization.
- Excellent communication and reporting skills.
- Ability to work in a rapid-paced environment and meet performance targets.

Qualifications:
- Bachelor's degree in Marketing or a related field.
- Google Ads and Meta Blueprint certifications will be an added advantage.

Preferred Experience
- 1-3 years of experience in Performance Marketi

📌 Performance Marketing Executive (Dashrath Puri)
🏢 Cruzen India
📍 Dashrath Puri