Performance Marketing Manager Paid Ads & Lead Generation

Location: Madhapur, Hyderabad

Experience: 2–5 Years

Position: Full-Time

Job Overview

We are looking for a Performance Marketing Manager who can take ownership of our paid digital marketing campaigns and lead-generation initiatives. The ideal candidate should have hands-on experience managing Meta Ads, Google Ads, audience targeting, campaign optimization, conversion tracking, and performance analytics.

Key Responsibilities

- Plan and execute digital marketing strategies
- Manage Google Ads & Meta Ads campaigns
- Develop and optimize lead-generation campaigns
- Manage campaign budgets and improve CPL, CPA, ROAS, and conversion rates
- Conduct audience research, segmentation, targeting, and retargeting
- Create and manage lead-generation, conversion, traffic, and remarketing campaigns
- Perform A/B testing of ad creatives, copy, audiences, and landing pages
- Monitor campaign performance using analytics tools
- Set up and monitor Meta Pixel, Google Analytics/GA4, Google Tag Manager, and conversion tracking
- Analyze campaign data and prepare performance reports
- Coordinate with content and design teams to develop high-performing ad creatives and copies
- Work with the sales team to improve lead quality and campaign targeting




- Optimize landing pages and conversion funnels
- Research competitors, market trends, and audience behavior
- Stay updated with Meta, Google Ads, analytics, and digital advertising trends

Required Skills

- 2–5 years of experience in Digital/Performance Marketing
- Strong hands-on experience with Meta Ads Manager & Google Ads
- Strong knowledge of lead-generation funnels and performance marketing
- Experience with Google Analytics/GA4, Google Tag Manager, Meta Pixel, and conversion tracking
- Good understanding of CPL, CPA, CTR, CPC, CPM, Conversion Rate, and ROAS
- Experience with audience targeting, remarketing, and lookalike audiences
- Strong analytical and data-driven approach
- Valuable understanding of landing pages and conversion optimization
- Strong communication and coordination skills
- Ability to manage multiple campaigns and budgets simultaneously
- Knowledge of SEO, content marketing, and social media marketing is an advantage
- Basic knowledge of Canva or other creative tools is an advantage

Apply Now:

Send your resume and portfolio to [email protected] / [email protected]

Call or WhatsApp: (phone hidden)

📌 Walk-in || Performance Marketing Specialist (Hyderabad)
🏢 Visys Cloud Technologies
📍 Hyderabad