# Job Title: Visual Communication Designer (Graphic Design + Video Editing)

Location: Vikas Nagar, Lucknow (On-Site)

Experience: 2–5 Years

Company: YogKulam

## About YogKulam

YogKulam is one of India's leading Yoga Teacher Training Institutes, dedicated to spreading authentic yogic wisdom through internationally recognized teacher training programs, workshops, retreats, and wellness education.

Our mission goes beyond teaching yoga—we aim to inspire transformation through meaningful experiences, powerful storytelling, and impactful visual communication. As we continue to grow our global presence, we're looking for a creative professional who can bring our brand to life across digital and offline platforms.

---

# We're Hiring – Visual Communication Designer

We're looking for a passionate Visual Communication Designer who excels in Graphic Design and possesses strong Video Editing skills to create engaging content that inspires our audience.

If you're someone who enjoys building beautiful brand experiences, creating scroll-stopping creatives, and telling stories through design and motion, we'd love to meet you.

---

# Key Responsibilities

### Graphic Design (Primary Responsibility)

Design high-quality creatives for social media, advertisements, campaigns, emailers, presentations, brochures, standees, banners, certificates, merchandise, and print materials.

Create compelling visual identities while maintaining brand consistency.

Develop marketing creatives for lead generation, webinars, workshops, and promotional campaigns.

Design landing page assets, website graphics, thumbnails, and digital marketing creatives.

Work closely with the marketing team to convert ideas into impactful visuals.

Prepare print-ready files with proper bleed, color profiles, and production specifications.





### Video Editing (Secondary Responsibility)

Edit engaging Reels, Shorts, YouTube videos, advertisements, testimonials, podcasts, interviews, and educational content.

Add motion graphics, transitions, subtitles, text animations, music, and sound effects.

Repurpose long-form content into short-form social media videos.

Optimize videos for Instagram, Facebook, YouTube, LinkedIn, and other digital platforms.

---

# Required Skills

### Graphic Design

Adobe Photoshop (Preferred)

Adobe Illustrator

Adobe InDesign

Strong understanding of

Typography

Color Theory

Layout & Composition

Branding

Print Design

Visual Hierarchy

### Video Editing

Adobe Premiere Pro

Adobe After Effects

Motion Graphics

Basic Animation

Sound Design

Color Correction

Subtitle Creation

---

# Creative & Technical Abilities

Strong visual storytelling skills.

Excellent understanding of branding and marketing communication.

Ability to create designs optimized for both digital and print media.

Knowledge of aspect ratios, resolutions, export settings, codecs, and delivery formats.

Ability to integrate stock assets, illustrations, icons, graphics, and animations seamlessly.

Strong understanding of current social media trends and content styles.

Ability to conceptualize campaigns from idea to execution.

---

# Professional Skills

Excellent time management and project organization.

Ability to manage multiple projects simultaneously.





Comfortable working in a cooperative environment.

Open to feedback and quick iterations.

Strong communication and presentation skills.

Ability to meet deadlines without compromising quality.

---

# Bonus Skills

Photography or Videography knowledge.

Basic UI/UX Design.

Illustration or Digital Art.

Experience with AI-powered creative tools.

Knowledge of Canva, Figma, Blender, or other creative software.

Experience working in wellness, education, lifestyle, or healthcare brands.

---

# Qualifications

Bachelor's degree in Graphic Design, Visual Communication, Fine Arts, Multimedia, or a related field.

2–5 years of professional experience in Graphic Design.

Strong portfolio showcasing branding, marketing creatives, social media designs, print work, and video editing projects.

---

# What You'll Work On

Social Media Campaigns

Brand Identity

Yoga Teacher Training Promotions

International Marketing Campaigns

Event Branding

Educational Content

Digital Advertisements

Print Collaterals

Website Graphics

Reels & YouTube Videos

Presentations & Pitch Decks

---

# What We Offer

Opportunity to work with one of India's leading Yoga Teacher Training Institutes.

Creative freedom to build a globally recognized wellness brand.

Collaborative and growth-oriented work culture.

Exposure to branding, performance marketing, content creation, and creative strategy.

Diverse projects across digital, print, events, and international campaigns.

Performance-based growth opportunities.

---

# How to Apply

Send your Resume, Portfolio (PDF or Link), and a short cover note explaining your design philosophy to:

? [[email protected]]([email protected])

Subject Line:

Application for Visual Communication Designer – [Your Name]

📌 Visual Communication Designer (Graphic Design + Video Editing) (Lucknow)
🏢 YogKulam Yoga School
📍 Lucknow