The Opportunity
We're building a multi-tenant website platform that generates, publishes, and maintains client websites at fleet scale — and we're building it from the foundation up, starting now.
MyAdvice powers the digital presence of thousands of healthcare practices. Today those sites live on a fragmented legacy stack: individually built, individually maintained, individually patched. We're replacing all of it with a single platform on Payload — self-hosted, MIT-licensed, entirely under our control — where a new client site is provisioned by an API call in minutes rather than assembled by hand over weeks.
The interesting part is what sits on top. We're pairing that platform with a generative AI pipeline that designs, lays out, and populates sites: a practice's brand and content in, a complete, on-brand, SEO-clean website out. Not a template picker — actual generation, at scale, with quality high enough to put a real business's front door on it.
Nobody has fully solved this. We're going to find the limits ourselves — of fleet-scale site creation,



of generative design and content, of multi-tenant security and healthcare compliance, of maintaining and performance-tuning an enormous number of sites from one codebase. Those limits are the job.
This is a cornerstone of MyAdvice's product going forward, and it's being built now, by a small senior team, with the architecture still open. You would be the engineer who owns the platform itself — not configuring someone else's, not maintaining someone else's decisions. Yours, from the first migration onward, with your judgment in the load-bearing parts.
Foundational seats on a platform this consequential don't come up often.
What you'll own
Multi-tenancy — the heart of it. You'll build on Payload's multi-tenant foundation and harden it for scale: per-query tenant scoping, access control, tenant-aware routing, custom domains. Isolation is enforced in our own application code, which makes its correctness the most key th

📌 Senior Web Platform Engineer (Bengaluru)
🏢 MyAdvice
📍 Bengaluru