We are looking for a detail-oriented and analytical qualified to join our Analytics
and managing web analytics solutions, ensuring accurate tracking through Google
Tag Manager (GTM), analyzing website performance using Google Analytics, and
delivering actionable insights to clients. The role requires strong stakeholder
management skills along with a solid understanding of digital analytics and data
interpretation.
Key Responsibilities
Tag Management & Analytics Implementation
- Implement and manage Google Tag Manager (GTM) setups from scratch
- across multiple client websites.
- Configure and deploy tracking for user interactions, events, conversions, e
- commerce, and other business KPIs.
- Conduct QA and troubleshooting to ensure data accuracy and tracking
- integrity.
- Collaborate with development teams to facilitate analytics implementation
- requirements.
- Google Analytics Management
- Configure and maintain Google Analytics (GA4) properties and reporting
- setups.
- Monitor website and campaign performance through analytics dashboards.
- Ensure data collection aligns with business and measurement objectives.
- Create custom reports, explorations, and performance dashboards.
- Data Analysis & Insights
- Analyze website traffic, user behavior, conversion funnels, and campaign
- performance.
- Extract meaningful insights and provide recommendations to improve website
- performance and marketing effectiveness.
- Confidential - Not for Public Consumption or
- Distribution
- Identify trends, opportunities, and areas of improvement through data-driven
- analysis.
- Prepare periodic performance reports and executive summaries.
- Client Management
- Act as a primary point of contact for analytics-related client requirements.
- Understand client business objectives and translate them into measurement
- frameworks